When Beacon Pilates opened 13 years ago in a second-floor studio above Main Street, it was met with skepticism and conviction that no one would want to try this newfangled form of exercise. That's how most successful businesses are met at first, actually, in Beacon. It's possible that new-business reception is like this all over the world, but particularly in Beacon, when something fresh launches, it is usually met with doubters. Before you know it, a cult following has formed around it. Remember the howls about the 20-minute wait for the hand-fixed donuts at Glazed (and it's not 20 minutes, BTW), or the $8.50 bacon and egg breakfast sandwich at Stock Up that launched 1,000 Facebook comments? Or the upscale glasses store that everyone thought would never work? The successful Luxe Optique now has superfans from around the region (like this shop owner from Cold Spring) coming in to seize the latest designs.
So too with Beacon Pilates. A fixture in Beacon for people who needed to get firm, strong, and toned, Beacon Pilates faced a major business change when they needed to move from its original location. The thing about change is, it often produces unexpected positive results - the Silver Lining, if you will. Beacon Pilates' owner, Juliet Harvey, reached out to A Little Beacon Blog to advertise the studio's change in our Classes for Adults Guide program, but the change is so much more than a simple location swap. So we reached out to Juliet to see if she had found a Silver Lining, and it turns out, there were several. This is the beauty of owning and running a small business. Especially one in Beacon, which is filled with so many talented people.
Sometimes a change like this produces unexpected results. What can you tell us?
Juliet Harvey, Owner of Beacon Pilates:
I loved my old space. It was almost more like my home than my house! But yes, there have been many silver linings.
First and foremost, being so incredibly overwhelmed with just how much my husband, Luc, and his business partner, Jason Hughes, and their employees at LNJ Tech Services did for me.
ALBB: So that our readers can piece everyone together - Luc and Jason own the white building on Hanna Lane that is famous in its own right, but got famous again after hanging the welcome sign. Jason is married to Ella's Bellas' owner Carley, and LNJ Tech Services also did custom design work at Ella's Bellas, including making the really cool whisk-inspired light fixtures. It's fun to know who is behind some of these visual touches that have come to define Beacon.
Juliet Harvey, Owner of Beacon Pilates:
Yes, exactly. The list that they helped me with was enormous, but basically, while I was going through an emotional crisis, they were at my space every day making sure it was going to be a beautiful and inviting studio. Luc was helping to make every single decision in his creative, technical, calm and detail-oriented way. I was completely supported and taken care of by him.
Secondly, and to my shock, all of my clients have told me they like the new space better! The space is so open and light-filled and beautiful. Also, as everyone knows in Beacon, the parking situation is not getting any better. So they LOVE the parking lot. My clients never burdened me with their parking problems at my old space. But now that I'm at the new space, all their stories are coming out and they are so happy not to have the Main Street parking worry.
ALBB: Thank you for sharing, Juliet!
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So guys, just so you know, the winter is the most dreaded part of the year for businesses in Beacon. It snows. Things close. Everyone gets sick. It's awful. But Beacon Pilates is prevailing and bucking the system by having their Grand Re-Opening Party this weekend - Valentine's Weekend - and you can show them some love by going. It's from 5 to 8 pm on Saturday (yes, it's Beacon's Second Saturday).
Juliet is keeping super busy: Not only is she hosting Beacon Pilates' grand re-opening, but as co-president of the South Avenue PTA, Juliet is supporting South Avenue's first parent/kid dance, aka the Small Tall Ball, the Friday night before her Pilates party. And if that's not enough, her grand re-opening party will even include a donation dedication. It's the kickoff for “Goods for Good,” a weeklong sporting goods drive for The Children’s Home of Poughkeepsie, which is dedicated to providing a safe and nurturing environment to improve the lives of and empower at-risk children and families in the Hudson Valley and surrounding communities.
Donations of newly purchased indoor or outdoor sporting goods can be brought to Beacon Pilates on Second Saturday, February 10, or dropped off during business hours the following week. Equipment needed includes basketballs, volleyballs, soccer balls, skateboards, roller skates, lawn games, double-dutch jump ropes, wooden baseball bats, and tennis balls, as well as safety equipment like helmets and pads.
See you at the party!