The Spirit of Beacon Day is popping up in a Main Street Takeover on Sunday, September 28th, 2025! This hand-painted sign was inspired in 2022, the Halloween after the big comeback of the Beacon-centric holiday had been benched during the pandemic and had returned to IRL status. A new Spirit committee formed and held a logo redesign contest for the resurgence. The designer Kim Dei Dolori’s version was chosen, which sparked inspiration in many.

Local resident Rusty Stahl of Fund the People, and host of the podcast about investing in the nonprofit workforce called Fund The People, was so inspired by the logo, he incorporated it into his family decorating Halloween theme.

Rusty told ALBB: “We were decorating our yard for trick-or-treating with a spooky ghost theme and a massive candy-dispensing spider web, and it occurred to me that the word “spirit” in the name of Spirit of Beacon Day could have (at least) a duel meaning - and by adding an “s” to make it “Spirits,” it could be very Halloweeny. And then I looked at the beautiful new logo for the day, and started thinking about how to make it spooky. So that’s how we got the Spirits of Beacon signage!”

When confirming if he wanted to be quoted, Rusty affirmed: “I’m proud of that sign! I was proud to make a Halloween decoration that was both in the spirit of Halloween and in the spirit of Beacon! And I was excited that the annual festival tradition has been brought back after the pause during the worst portion of the pandemic.”

Registration is open for Tables, Parade, and Sponsor participants!