During last night’s City Council Meeting (3-18-2024) in what was expected to be a easy passage of two requests from NAMI Mid-Hudson to pass a Proclamation to make May Mental Health Awareness Month in Beacon, as well as NAMI’s once-annual public service ribbon and yard sign campaign to promote awareness about their services for families living with special needs from mental health considerations, as well as to reduce the stigma on mental health which can reduce the likelihood that people seek out support, the executive team at NAMI Mid-Hudson was met with resistance by Beacon’s City Administrator Chris White, stating that he wanted to preserve Beacon’s lampposts from the PSA ribbons, and intended to restrict NAMI’s temporary PSA lawn signs from being distributed, citing zoning code, without identifying which code number or how the code was being interpreted.

Executive Director George Czornyj and Program Director Jo Ann Brown were presenting. NAMI’s ribbon and sign campaign has happened in Beacon from 2014-2022. During the meeting, it was also discovered that NAMI had been denied permission in 2023 to hang their white ribbons in Beacon. NAMI’s ribbon work in other municipalities continues.

After NAMI Mid-Hudson’s presentation on why the ribbon campaign was so crucial to reaching new people, City Administrator Chris told the Council: “I would like to have a conversation at Workshop because the lawn signs are not allowed under a code. We have also had a multi-year campaign to try get our lampposts back into shape. Some of those are being painted. We did not approve this last year. I would like the opportunity to chime in at a Workshop.”

Mayor Lee Kyriacou, who has a daughter with Autism, did not disagree, replying: “Great. We can certainly do a Proclamation. That is certainly not a problem.”

Councilmember Amber Grant spoke up: "Yeah, I would like to discuss. I appreciate the lampposts and all that. Maybe there's some trees or other things we can identify that would be a way to show support without necessarily impacting the light posts and all of that. I look forward to discussing."

Councilmember Paloma Wake agreed: "I would like to second what Amber said."

The impact of ribbons on the lampposts will be discussed at a later Workshop. City Administrator Chris did not cite which zoning code the lawn signs did not comply with. Could be 183-2, or 223-15 Signs. City Administrator Chris has been known to target other signs of other entities. It is unclear if his sign targeting is balanced to all who put out signs for designated reasons, or targeted to his digression. For instance, temporary green shamrocks were secured onto lampposts by the Parade of Green, a committee member of that organization said, which was granted by the City of Beacon.

Which Zoning Code In Question Disallows the Lawn Signs?

Possible sign codes City Administrator Chris is referring to may include 223-15, and do not seem to indicate that the white ribbons and lawn signs would be in non-compliance:

F. Temporary signs.

(1) A temporary sign is a nonilluminated sign that is used in connection with a circumstance, situation or event that is designed, intended or expected to take place or to be completed within a reasonably short or definite period after the erection of such sign, such as signs displayed during campaigns, drives or events of civic, political, philanthropic, educational or religious institutions. If such sign display area is permanent but the message displayed is subject to periodic changes, that sign shall not be regarded as "temporary." Unless otherwise provided in this section, signs shall not be considered temporary if they are effectively displayed on an ongoing basis, interrupted by short intervals when they are not displayed. Temporary signs shall not require a permit under this section, unless located in the public right-of-way or on public property.

For instance, a grand opening looks to be protected in Section F 4-C:

Signs indicating that a special event such as a grand opening, fair, carnival, circus, festival or similar event is taking place on the lot where the sign is located, not exceeding 40 square feet in area in nonresidence districts and six square feet in residence districts, and limited to one sign for each street frontage of the lot. The sign shall not be posted sooner than two weeks prior to the special event and shall be removed by the individual or organization which posted, or caused to be posted, such sign within three calendar days following the special event.

Perhaps the City’s Attorney will have a different interpretation at the next Workshop Meeting.

Partnership Background on NAMI Mid-Hudson and Beacon

“To be continued on how the health of the lampposts will be maintained or impacted by a PSA campaign to increase awareness about how to improve and maintain the mental health of humans.”

NAMI partners with the local organization I Am Beacon, which was co-created by Reuben Simmons, a 22 year employee of the City of Beacon in the Highway Department, who is mixed race and identifies as Black. City Administrator Chris has spent close to $200,000 in Employee Discipline to terminate Reuben, for reasons not clear or proven in hearings.

According to I Am Beacon, in 2023, NAMI Mid-Hudson independently requested permission from the City of Beacon to run their ribbon campaign. NAMI has partnered on the campaign with I Am Beacon since 2014, and was on the Planning Committee for the mental health awareness concert that I Am Beacon organized, called Rock Out 4 Mental Health, of which A Little Beacon Blog also participated on the Planning Committee. “Last year,” said I Am Beacon, “we thought permission for the campaign would be pretty straightforward. We told NAMI to just go ask for permission. We were surprised when they were denied last year.”

This year, I Am Beacon decided to present with NAMI Mid-Hudson during a public City Council Meeting on 3-18-2024, so that everyone could learn about NAMI Mid-Hudson and learn about why their ribbon and lawn sign campaign is necessary. This slide-deck was produced, that contains many resources for families, and testimonials from individuals who have benefited from NAMI’s resources.

Mental Health Needs Are Large In Beacon

Beacon citizens know each other on the sidewalk. Whether they live in houses or apartments or not. Beacon citizens know which of us need a little extra help and compassion. It is not always very obvious who to call when someone is in distress.

For instance: ALBB witnessed what looked to be a father/son (or caregiver/young adult) in a combative situation coming out of the Telephone Building on S. Brett and Main Street. The man dragged the younger man out of the building in a chokehold, and then punched him in the face. A struggle ensued, where the younger man fell to the ground, was mainly calm and limp, until being stuffed into a car, where he resisted. The younger may have be Autistic. ALBB got it on video and a civilian called the police. The police arrived and were told by the man that it was a family situation, and was handled.

ALBB sent the video to the police in the hopes of filing a Police Report, not knowing if that was even the best thing to do. Information was submitted to the police, but no followup has happened. It left those of us who saw the incident feeling helpless for the young man, and for the older man who seemed to not be handling the situation in an educated manner. Hitting someone into obedience is not the answer.

During NAMI’s presentation last night, they stressed the value of calling the Dutchess County Help Line to get guidance to resources by calling 988 or 845-485-9700. The ribbons and lawn signs can help provide the visual for this awareness.

NAMI Mid-Hudson Answers Mental Health Needs In Beacon City School District.

NAMI Mid-Hudson presented to Beacon High School for their United Way Audit in November 2021, which you can read in their packet. Right after the presentation, a teacher, sent NAMI this success story:

"I am writing this letter hoping those that read it will understand the value of NAMI Mid-Hudson's ETS program along with Jo Ann Brown and her young adult presenters to the Beacon City School District Community. In my 15 years of teaching, I have not found a more valuable resource. ETS gives students real life examples. It extends what we teach in health class with relatable real life stories. They literally get resources and a Trusted Adult List in their hands. The students are listening! This presentation gave me the tools to work with students and what I have learned helped me to save a student.”

The letter went on to say how a student on a hybrid call reached out to the teacher during the call because they were feeling very troubled and needed help. The teacher said they felt comfortable asking the student questions in order to get answers that got the student help. The teacher said that the questions they asked were because of the information they got from NAMI.

To Be Continued…

To be continued on how the health of the lampposts will be maintained or impacted by a PSA campaign to increase awareness about how to improve and maintain the mental health of humans.